To cater the increasing demand for higher value-added downstream edible products, the Group also produces margarine and shortening for the consumer and industrial segments.

The group packs and markets its consumer pack margarine under its own "Simas Palmia" and "Amanda" brand names, and industrial pack margarine and shortening are sold under the "Palmia", "Simas" and "Amanda" brands.

Consumer pack margarine is sold by the group in sachets or tubes of between 100 grams and 250 grams and in tin or box packaging of less than 4 kilograms. Industrial pack margarine and shortening which are targeted at bakeries, biscuits and bread manufacturers and confectioneries are sold in tin or cans of between 5 to 20 kilograms.

The years in which certain major brands of the Group were introduced are set out below:-

In FY2012, approximately 77% of the Group’s sales value of margarine and shortening was derived from the domestic Indonesian market